Our latest market prediction report offers a deep dive into the CPG industry, with a focus on Salty Snacks, Shelf-stable bottle Juices, Skincare, Suntan products, and Hand & Body lotion. Download to see the comprehensive analysis of market trends and key factors influencing sales, from price and promotions to macroeconomic dynamics and public health data. …
Our latest whitepaper offers a deep dive into the CPG industry, with a focus on the dynamic skincare market. It provides a comprehensive analysis of market trends and key factors influencing sales, from price and promotions to macroeconomic dynamics and public health data. Key insights include: Don’t miss this opportunity to gain valuable insights and …
Welcome to the ultimate beauty brand playbook designed to help you go beyond traditional demand forecasting to outshine the competition. These insights come from Quanto for CPG—an AI prediction platform built using the best syndicated and alternative datain the world—and refined using tools and techniques forged in the fire of quantitative finance. We’ve saved Fortune …
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Identifying when a business is ready for a loan doesn’t need to be a guessing game. We’ve analyzed macroeconomic factors and data on UK private companies – including balance sheet and transaction data – and identified powerful predictive signals to support new business acquisition. In this white paper you will learn:
CPG companies are facing more uncertainty than ever, and traditional analytic methods are not up to the challenge. Consumer behavior is shifting rapidly, upending the ability to accurately set prices, run profitable promotions, forecast demand and effectively manage advertising spend. There are many new factors that are impacting this shift, such as Covid-19 and rising …
Many large retailers analyze historical data to project future marketing budget allocations using a marketing modeling mix (MMM) approach. This descriptive approach however, has its limitations. Using data that is up to six months old to optimize budgets for a dynamic market in which customers, markets and media channels and tools are constantly changing, does not deliver the …
The Key to Optimizing Retail Marketing Budgets at Data Driven Companies Read More »
Insurers want to effectively cross-sell policies to consumers, but traditional predictive approaches have had limited results. WorldQuant Predictive’s team believed they could improve marketing conversion rates and outcomes in this vertical. In a recent test, they leveraged the latest technologies and machine learning methodologies to yield a conversion rate of more than 43%, with a …
Companies that use data and AI tools to see around corners and predict customer behavior, sales and risks have a significant competitive edge. Accurate predictions also make for healthier bottom lines. While rich in data these days, most businesses are not getting the most out of their analytics. There are three critical components that need …
CDTs are powerful visual illustrations of how customers make purchasing decisions based on a product’s features and characteristics. At WQP, we leverage proprietary methodologies, data and technology to overcome the three main challenges to developing meaningful CDTs: data, readability, and speed. In this whitepaper, we explain how our predictive methodology solves for the known issues …
