Quanto™ for CPG
AI for Revenue Growth Management (RGM)
We deliver AI-powered predictions directly to business users, empowering them to run simulations and optimize their decision making with our intuitive analytic app.
CPG marketers now can replace the slow and inaccurate conventional approaches with highly accurate, continually updated AI predictions.
Demand forecasting | Pricing and Promo Optimization
Preconfigured with AI models and vast sets of external data, Quanto for CPG provides full functionality on day one, enabling marketers to:
WQP arms marketers with continuously accurate predictions, and "what-if" scenario planning capabilities to optimize decision making:
Interactive prescriptive analytics
CPG companies are facing rapidly shifting consumer behavior, upending the ability to accurately set prices, run profitable promotions, forecast demand and effectively manage advertising spend. There are many new factors that are impacting this shift, such as COVID-19 and rising prices.
Read this case study to learn how a Fortune 500 pet food manufacturer uncovered $20M using new analytic methods, including interactive predictive analytics.
Unlocking Pricing and Promotion Innovation for Today's New Consumer
Watch this interview with the editor of Consumer Goods Technology to learn how consumer goods companies are making pricing decisions - when relying upon historical data and behavior patterns is no longer a sure bet - and what the future of pricing and promotion innovation might look like.